Ken Kirkpatrick Software Learning Center: e-Commerce

Effective use of Email Autoresponders

2010-09-22

An excellent email automatic responder lets you provide the information that is specifically targeted for what the potential customers are looking for. Because any email from potential customers essentially represent the customer's intent on getting more information about your product, which can ultimately lead to direct sales, all emails are important. Thus, a top Autoresponder service must fulfill all these duties to help you boost your business.

Importance of Choosing the Right Domain Name

2010-07-22

Your domain hosting name is not something to be chosen lightly. Your domain hosting name is your front line in your branding campaign for your online business (or your offline business’s online presence). Careful consideration needs to go into choosing just the right domain hosting name to represent your business. The following are some key points to consider:

Accepting Credit Cards for your Home/Small Business

2010-07-16

With the right product or service, even the little guy can take on his competitors and win. But in order to compete against the big guys, the small business owner needs to be able to offer customers the same conveniences other merchants are offering. One of the biggest conveniences you can offer your customers? Accepting card payments. And with the development of merchant accounts, that step is easier than ever.

How to Really Annoy Your Website Visitors

2010-07-11

It is quite easy to build a web site. It is even easier to really annoy your web site visitors. Anyone can build a web site. Building a good web site is another story. Web designers can easily avoid some of the most common mistakes by watching out for the following pitfalls:

Choosing a Domain Name for your Website Business

2010-07-10

The domain name for your business is your online identity. You should be very careful about choosing a domain name that is memorable, scores quite well with search engine listings, has a trust factor attached to it, and commands a brand value. A domain name is quite important for your business correspondences and emails. A long one can cause problems in communication, especially if the domain name seems complex. Here are some tips in choosing a well-meaning domain name that captures the essence of your brand image or business:

Building Ecommerce Web Sites: Where Do I Start?

2010-07-09

Building a web site isn't something that is really cut and dry. There's a huge variety of products and services that can either help you get your web site where you want it or simply confuse you. It's also important that you make the right choices upfront so that you don't end up having to restructure your whole web site because of some problem in your design layout. The level of time investment neccessary for mastery in a lot of these software packages can range from little ...

Your Website Really Needs a Physical Address

2010-07-09

I see it happening all the time; websites with no physical mailing address. It's as if they don't exist anywhere but in the scary world of cyberspace. I say scary because that's exactly what a high percentage of the web browsing population thinks of the Internet. When these people are looking to purchase a product and don't see a physical address, they get scared...